When it comes to aging, skin shows some of the most visible signs. Wrinkles, thinning and sagging skin, and sun spots known collectively as photoaging have all led to explosive growth in the global anti-aging skin care market.
In addition, according to the Skin Cancer Foundation, one in five Americans will develop skin cancer by the age of 70. The good news is that both photoaging and skin cancer risk can be decreased significantly with three simple steps: reducing sun exposure, improving your diet, and choosing well-researched skin care products with clinically supported active ingredients.
According to San Francisco dermatologist Dr. Kathleen Welsh, sun protection is the single most important thing you can do at any age to keep skin healthy, and most people do a poor or incomplete job.
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